Dreamforce 2024: Let's Talk Heroku!

Team Avatar - Errol Schmidt
Errol Schmidt August 30, 2024

As a long-time advocate of Heroku, I'm excited to announce that I'll be attending Dreamforce 2024 in San Francisco from 16th to 20th of September. This year's event promises to be a game-changer, especially for those interested in actively exploring and employing every available option, strategy, and technique within Heroku and Heroku Connect to achieve significant business growth. I'm particularly looking forward to hearing all about how luxury Italian car brand Lamborghini integrated Heroku with Salesforce to transform their customer experiences.

 

If you want to see how Heroku can enhance your business's digital strategy or want to know more, I'll be at Dreamforce 2024 to meet with you and discuss how Heroku can scale your business up. I'm scheduling one-on-one meetings throughout the event, and I encourage you to secure your slot using my Google Calendar. Let's explore how we can refine your business operations.

 

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Why I'm Attending Dreamforce 2024

Attending Dreamforce 2024 is an incredible opportunity for me to connect with innovators and decision-makers who share that passion for refinining business processes through technology. My goal at this event is to dive deep into the latest Heroku advancements, understand how businesses harness its capabilities, and share insights on optimising app performance, scaling securely, and reducing operational costs.

 

As an Heroku specialist, there is no better platform than Dreamforce to engage with forward-thinking executives looking to leverage Heroku's potential to its fullest. The chance to meet with you and other industry leaders eager to workshop new ideas and strategies for growth is what I am looking forward to. In particular the conversations about tailoring Heroku's flexible and powerful platform to meet your specific challenges and goals. Dreamforce is more than just a tech event; it's a convergence of minds, ideas, and innovations, and I am thrilled to be a part of it. Let's make the most of this event together and discover the next big step for your business.

 

And, why Heroku?

Heroku is a leading platform-as-a-service (PaaS) that enables businesses to build, deploy, and scale applications quickly and efficiently. By providing a managed server infrastructure with built-in security and DevOps, Heroku eliminates many traditional barriers to web app development. Whether you're a startup or a large enterprise, Heroku's ability to simplify development, integrate Salesforce data, and reduce costs makes it an essential tool for modern businesses.

 

Lamborghini and Heroku - A Case Study

Session: Engaging Customers with Lamborghini’s “Unica” Experience

One of my most anticipated sessions at Salesforce Dreamforce 2024 promises a deep dive into Lamborghini's innovative digital strategy. The luxury automaker's "Unica" app, built on Heroku, offers a glimpse into the future of customer engagement and in-car experiences. This session is a must-attend for anyone interested in digital transformation, customer experience, or the power of Heroku. Lamborghini has leveraged Heroku to create a seamless, digital integration within its vehicles. This means drivers can enjoy real-time, personalised experiences directly from their dashboards. The app collects valuable data that enhances Lamborghini's B2B2C model. This information is used to refine marketing strategies, improve customer service, and foster stronger relationships with both dealers and end-users. Lamborghini's Heroku-powered app is a cornerstone of its expanding digital ecosystem. By providing a connected, engaging experience, the automaker is strengthening its brand loyalty and attracting new customers.

 

My Dreamforce 2024 Agenda

There will be Heroku-focused sessions designed to provide deeper insights and really open up the platform's capabilities. While its too early to tell as changes to the schedule may be made right up to the event, here is what I look forward to:

More on the schedule Here

 

Join me at Dreamforce 2024 and Discover How Heroku Works For You

I invite you to schedule a meeting with me during Dreamforce 2024 to discuss how we can leverage Heroku's capabilities to transform your digital strategy. Simply book an in-person meet-up day and time in my calendar (September 17-20). I look forward to our conversation and to making the most of our time at Dreamforce!

 

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