About reinteractive

Besides the best Ruby On Rails design & development team; who are reinteractive?

About reinteractive

At reinteractive, we build stable, well-tested software using agile methods. We focus on rapid application development and systems integration primarily using Ruby on Rails application development framework. We provide a complete solution from project scoping, to UX, design, full development, through to hosting and maintenance of your application, with 24/7 operations support and code maintenance. All driven by our seamless project management process. We are the largest dedicated Ruby on Rails consultancy in the Asia Pacific region.

History: In 2010, reinteractive was formed by CEO and founder, Mikel Lindsaar. Mikel had been developing in Ruby on Rails since 2006 and is well known in the Ruby on Rails developer community for his extensive work on the Rails ActionMailer component. He is the author of “mail”, the Ruby email library which has been downloaded more than 350 million times worldwide.

Mikel has a passion for intelligently solving software and business problems, including creating solutions if they don’t already exist. His experience extends throughout the IT stack, from network infrastructure design, VOIP, telephony, through to web hosting, operations and custom web and mobile application development.


Building brilliant software requires close collaboration. Clients choose reinteractive because we provide complete confidence with our well-resourced team of expert senior developers and operations staff. We focus on close communication and collaboration to build the best possible solutions for our clients.

We are experts at large, complex and customised solutions. Our professional services include:

  • AppWorkshop, the industry leading product validation and product discovery service
  • User Experience (UX), Rapid Prototype Development and Design
  • Ruby on Rails development using HTML5, CSS3, JavaScript, React and Angular
  • 24/7 Operations as a Service, managed hosting with OpsCare®
  • Ongoing code maintenance with CodeCare®
  • Ruby on Rails version upgrades>
  • As a Salesforce Registered Partner, we specialise in building custom-built consumer-facing applications that sync with Salesforce
  • StoreConnect® a 100% customisable, fully integrated ecommerce solution for Salesforce users, built on the Heroku platform

AWS Expertise

In response to requests from customers searching for reliable hosting and support options, we added a robust and stable Operations as a Service platform–OpsCare®, built on the AWS cloud. OpsCare offers 24/7 managed hosting and support of Rails apps by our dedicated ops team on a fixed-price, month-to-month basis. We are an Advanced Consulting Partner in the AWS Partner Network, with our Operations team having deep expertise on AWS.

Salesforce Partner

As a Salesforce® Registered Partner we are experienced at leveraging Heroku’s direct access to Salesforce, making it easy to synchronise data from the custom applications we build with your Salesforce org. From B2B and B2C applications to economic data storage solutions, we can help you leverage the most out of your Salesforce org.

We are also a partner for StoreConnect. StoreConnect is a 100% customisable, fully integrated Salesforce ecommerce solution based on Heroku. Your online store is fully managed within Salesforce so all customer, product and order data are sync’d with Salesforce for a true single customer view.

Remote Work

reinteractive is an entirely remote work company, enabling us to hire the very best developers, no matter where they live. Our senior developers can be found in Australia, the US, and several other countries around the world!


Leveraging our expertise, reinteractive has become a thought leader in the Industry creating free community training initiatives and have introduced over 2,000 new developers to Ruby on Rails at the InstallFest.

reinteractive is here to take your requirements and work with you to integrate them as part of your overall strategy, creating real, exchangeable, measurable value for your organisation. To prove this, we go as far as offering a $10,000 guarantee on our development work.

Contact us through our enquiry form or by email at info@reinteractive.com. You can also call us on +61 2 8019 7252. Tell us your situation and we’ll let you know how we can help.

We are located in Australia and the USA, with staff operating in several other coutnries around the world.

reinteractive is an Australian registered company. ABN: 62 160 446 453.

Level 25, 100 Mount Street
North Sydney, NSW 2060, Australia
Phone: +61 2 8019 7252
100 Pine St., Suite 1250
San Francisco, CA 94111
Phone: +1 415 745 3250


Book a free consultation with a reinteractive expert

We helped State Library New South Wales build an award-winning transcription editing platform.

State Library of NSW

Learn more
State Library of NSW logo

Hosting millions of check-ins seamlessly for COVID Comply with zero downtime rather than building an internal operations team, it made sense to use a third-party provider - OpsCare.

Comply Group Logo

Learn more
Comply Group Logo

Norths Collective needed to roadmap a mobile web application, to digitise their membership services enabling members to access services from any device.

Norths Collective

Learn more
Norths Collective logo

Standardising the packaging industry in Australia, the APCO members application provides an industry portal.


Learn more