Press Releases and Recent News


At reinteractive, we’re really proud of what we’ve achieved and want to share it with the world.

Below is some of the more recent articles about us and news from our team.

For out more about reinteractive and how we work, check us out here.

Innovation for Corporates

reinteractive YouTube, March 2019

storeConnect - ecommerce solution on Heroku, managed in Salesforce

reinteractive YouTube, February 2019

Customize or Custom? The Real Cost of Application Development

Medium, January 2019

Sad tale of the demise of Appster — Why fixed-price software development is a death spiral

Medium, December 2018

Is my business process worth automating?

Medium, December 2018

When is the right time to do a code audit?

Medium, November 2018

State Library NSW announces partnership to make oral histories publicly accessible

Books & Publishing, October 2018

PostgreSQL vs MySQL

Medium, October 2018

Microservice or Monolith, that is the question…

Medium, October 2018

Rails Web hosting at Scale

reinteractive YouTube, September 2018

Remote Work — the 21st Century Business Model

Medium, July 2018

Utilising All of Your Data

reinteractive YouTube, April 2018

Using Mobile and Web apps to unlock the full potential of your Salesforce Investment

reinteractive YouTube, January 2018

To outsource, or not to outsource, that is the question

reinteractive YouTube, December 2017

The Five W's of Accessibility

reinteractive YouTube, November 2017

Standard Development

reinteractive YouTube, November 2017

Using the Rails Console

reinteractive YouTube, October 2017

Concept to MVP to Launch

reinteractive YouTube, September 2017

Managing a Remote Work Team

reinteractive YouTube, August 2017

Getting Software Projects Delivered on Budget

reinteractive YouTube, July 2017

Confident Software with Mikel Lindsaar

Ruby Rogues –, April 2017

Red Balloon launches staff incentive scheme platform Redii

The Sydney Morning Herald, February 2015

Feature Flags on Rails

Ruby Weekly, October 2014

Tail Call Optimisation in Ruby (MRI)

Ruby Weekly Issue 216, October 2014

Rails with Webpack - Why and How in Ruby Weekly

Ruby Weekly Issue 215, October 2014

Interesting Changes in Rails 4.2

Ruby Weekly, September 2014

Ruby on Rails InstallFest on June 24

Geek in Sydney, June 2014

Much Ado About Diversity

Sitepoint, July 2013

Learn Ruby on Rails at Installfest

Digital Sydney, March 2013

Re-inventing Agile for ABC Online

ZDNet, January 2012

Using our logos and images

If you’re using our Company logos, product screenshots, photos, and other digital assets that’s awesome. However, it does mean that you’re agreeing to the terms and conditions below:

  • CodeCare® and OpsCare® and storeConnect® are trademarks of MPOL Pty Ltd and are to be correctly identified as such in any copy with the correct trademark notice used.
  • Our logos and photos provided can only be used in close proximity to, or in obvious connection with, a published article or broadcast story about reinteractive’s community initiatives.
  • The logos must be used as provided by reinteractive with no changes, including, but not limited to, changes in the color, proportion, or design.
  • The logos may not be animated, morphed, or otherwise distorted in perspective or appearance.
  • When sharing our photo packages you’ll need to accompany each with a link to the reinteractive ( or InstallFest website (, or follow each with an acknowledgement of reinteractive as the source.
  • You may not copy any of our images for further distribution or commercial use without the written consent of reinteractive.

If you have questions or comments, please contact us at

Digital Assets

Company logos, product screenshots, photos, and other digital assets.

Download all Installfest pictures


Download photo pack

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Free Community Workshops

We created the Ruby on Rails InstallFest and Ruby on Rails Development Hub to help introduce new people to software development and to help existing developers hone their skills. These workshops provide invaluable mentorship to train developers, addressing key skills shortages in the industry. Software development is a great career choice for all ages and these events help you get started and skilled up.


Webinars are our online portal for tips, tricks and lessons learned in everything we do. Make the most of this free resource to help you become a better developer.


The Ruby on Rails Installfest includes a full setup of your development environment and step-by-step instructions on how to build your first app hosted on Heroku. Over 1,800 attendees to date and counting.

Development Hub

The Ruby on Rails Development Hub is a monthly event where you will get the chance to spend time with our team and others in the community to improve and hone your Ruby on Rails skills.